Reimagining self-care in 2025: moving beyond social media & overconsumption

In the past few years, self-care has been excessively commodified as something we need to buy rather than aIn the past few years, self-care has been excessively commodified as something we need to buy rather than a...

Overconsumption is not self-care

Ads existed before you nor I was born. Marketing has been around for a very long time but it has never been as pervasive, intrusive and calculated as it has been in the past decade. I grew up seeing Coca Cola ads on...